The taste of ABSOLUT RASPBERRI is rich and intense, revealing the fresh and fruity character of ripened raspberries. ABSOLUT RASPBeRRI has a unique and intense taste and the fragrance of ripened raspberries. Like all flavors in the ABSOLUT VODKA family, the ABSOLUT RASPBeRRI bottle and a name reflect the vodka's unique personality. The name, ABSOLUT RASPBeRRI, is descriptive of the flavor and resembles the english word, raspberry. The bottle is deep red with gray text. The deep shade of red suggests the intensity and ripeness of the raspberries. The gray text emphasizes the product's sophisticated and mature image and flavor. ABSOLUT RASPBeRRI can be enjoyed neat or with ice. It can also perfect in drinks and cocktails.